RobJ So, I set up a Mastodon account purely to reach out to Gerrit after reading his blog article. I must say that I'm not that good at it and annoyingly I set my name as Aqueum, because we hadn't decided on AMYBO as a name back then... I have been having conversations with people there recently, but all the time thinking it would be better if we had the conversations here, so that we had a bit of an archive of everything that's been discussed that's also accessible via search engines.
The spreading ourselves too thin is definitely a risk. Laura set up a Facebook account for us (while I have an account I only use it to access communities that are Facebook only). I also set up AMYBO as a company on LinkedIn yesterday as I realised people I'm connecting with there must wonder what this water guy is doing reaching out to them about fermentation...
Back in the day I used Buffer to schedule my social media posting. I see that it covers Mastodon as well as many of the traditional options and they offer a free account that covers three channels.
That said, is it better having real people who have genuine homes on each platform using them to get the word out? I have 6,255 followers on LinkedIn which I guess is my social media home, although >90% of them are Water Sector. It was really quite interesting reaching out to notable biotechnologist and seeing that we only had 2 common connections. I should probably try to build my biotech network there.
I think Gerrit has been doing a great job on Mastodon. But if you think we need a corporate account there then yes, let's find the best instance.